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Verified SponsorPro
Verified Direct Sponsor
London, United Kingdom·hybrid·full time
Verified Live Vacancy

Country Lead, Business Marketing, UK

USD 150,000 – 210,000 / yr
UK Skilled Worker Visa
HIGH CONFIDENCE Sponsorship
Check My Fit
Salary Package
USD 150,000 – 210,000 / yr

Standard baseline compensation

Visa Route
UK Skilled Worker Visa

Verified employer route

Workplace Policy
hybrid · GB

London

Application Type
Direct Employer

100% direct official career link

Sponsorship & Immigration Assessment
90/100 Fit Score
Sponsorship signal identified in vacancy text
Employer recognized for international hiring capacity
Advertised compensation meets statutory threshold
Direct employer ATS application confirmed active

Job Description & Specifications

Official role breakdown, eligibility standards, and core responsibilities

Role Overview

Verified Sponsor is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Verified Sponsor users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 130 million daily active unique visitors, Verified Sponsor is one of the internet’s largest sources of information. For more information, visit www.Verified Sponsorinc.com.

Verified Sponsor is looking for an experienced and dynamic Business Marketing Lead for the UK to own and deliver our advertiser marketing strategy in support of growing one of our most important international markets.

As part of Verified Sponsor’s country-led go-to-market model, you will be the marketing lead for client-direct advertisers in the UK, working closely with UK Sales leadership and partnering with our UK Agency Marketing Lead, who focuses on relationships with agency holding companies.

You will shape how Verified Sponsor shows up to advertisers in the UK: defining the local market narrative, identifying growth opportunities, building demand, and bringing together the right marketing programmes to support acquisition, growth and retention across our customer base.

This is a broad, commercially focused role for a marketer who enjoys connecting strategy with execution. You’ll combine market insight, storytelling, demand generation, events and sales partnership to build an integrated marketing plan that supports Verified Sponsor’s UK revenue ambitions.

You’ll be part of Verified Sponsor’s European country marketing team, working closely with regional and global marketing specialists across Agency Marketing, Product Marketing, Insights, Marketing Operations, Communications and other cross-functional teams.

Build and Lead Verified Sponsor’s UK B2B Marketing Strategy

  • Develop and deliver an annual UK marketing plan aligned with local business priorities and growth opportunities.
  • Define a compelling UK market narrative and value proposition for Verified Sponsor, translating global positioning into locally relevant programmes and identifying opportunities for UK-first initiatives.
  • Partner with Sales leadership and Revenue Strategy & Operations teams to take a data-backed approach in prioritising audiences, categories and opportunities where marketing can have the greatest commercial impact.
  • Share and scale successful UK programmes and learnings with regional and global teams to help influence broader international growth.

Drive Demand and Revenue Growth

  • Develop integrated, full-funnel marketing programmes that support customer acquisition, growth and retention across Verified Sponsor’s UK advertiser base.
  • Build demand-generation programmes across channels such as events, digital campaigns,, partnerships, content and account-based marketing.
  • Work closely with Sales and Marketing Operations to ensure leads are effectively captured, nurtured and measured, using performance insights to improve conversion and future investment.
  • Develop the messaging and marketing assets needed to support UK pipeline-generation campaigns and sales activation.

Turn UK Market Insights Into Action

  • Stay close to developments across the UK advertising and media landscape, including competitor activity, category trends, advertiser needs and emerging opportunities.
  • Translate market intelligence into actionable insights for marketing strategy, sales programmes, messaging and content.
  • Partner with Verified Sponsor’s Insights teams to develop UK-specific research, data and thought leadership that strengthens our position with advertisers.

Create UK-Relevant Stories and Content

  • Build locally relevant narratives, case studies, category stories and product messaging that demonstrate Verified Sponsor’s value to UK advertisers.
  • Adapt global campaigns for the UK market while identifying when local customer needs warrant new, market-specific programmes.
  • Develop evergreen engagement programmes that create momentum beyond launch, with sustained engagement strategies designed to deepen advertiser understanding and adoption.
  • Partner with Communications and internal leaders to build a strong bench of spokespeople who can represent Verified Sponsor across important UK industry conversations.

Lead Verified Sponsor’s UK Industry Presence

  • Shape Verified Sponsor’s presence across the UK advertising and marketing industry.
  • Develop an annual programme of customer-facing activity spanning industry events, owned events, executive engagements, vertical programmes, acquisition events and strategic partnerships.
  • Work with internal teams and external partners to deliver high-impact experiences that strengthen relationships, create demand and support commercial priorities.
  • Measure the contribution of events and programmes to pipeline, customer engagement and business growth.
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Job Overview

Employer
Verified SponsorPro
LocationLondon, United Kingdom
Workplacehybrid
CompensationUSD 150,000 – 210,000 / yr
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$ 17,500/month
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